100% for the Ocean: Turning Black Friday Blue

This Black Friday, we’re doing things differently. From 29 November to 1 December 2024, Algee is donating 100% of all sales from our seaweed products to support efforts that protect and restore our oceans.

Seaweed: More Than a Superfood

Seaweed is more than a superfood—it’s a lifeline for our planet. It absorbs CO₂, supports marine biodiversity, and plays a vital role in combating climate change. But our oceans are in crisis, and they need bold action.

Rejecting Commercialism

Black Friday has become synonymous with excessive consumerism, encouraging waste and prioritising profit over sustainability. At Algee, we want to challenge that narrative. That’s why, instead of offering large discounts to drive sales, we’re putting the planet first.

By donating 100% of our sales during Black Friday Week, we’re turning this global shopping event into an opportunity to make a positive impact. We’re inviting you to shop consciously and join us in supporting the health of our oceans.

A Risk Worth Taking

As a small business, this decision comes with significant financial risk. Black Friday sales are a vital part of our income, and donating all our revenue during this period means we could lose a substantial sum of money.

But we’re willing to take that risk. Why? Because the health of our oceans cannot wait. Protecting marine ecosystems is at the core of what we do, and we believe in backing up our words with action—even when it’s challenging.

Shop with Purpose

The funds raised will go to grassroots organisations making a tangible impact on marine ecosystems. These are local heroes working on the front lines of ocean conservation—often underfunded and under the radar, but essential to the health of our planet.

By choosing Algee, you’re not only treating yourself to delicious and sustainable seaweed products—you’re making a real difference for the planet.

100% of sales from our seaweed will be donated to Surfers Against Sewage.

Surfers Against Sewage is a grassroots environmental charity that campaigns to protect the ocean and all it makes possible. It was created in 1990 by a group of Cornish surfers, fighting to clean up the sea that was making them sick. Now, Surfers Against Sewage campaigns on all that threatens the ocean - plastic pollution, the climate emergency, industrial exploitation and water quality – by taking action on the ground that triggers change from the top. 

Let’s Turn Black Friday Blue

Join us in turning one of the biggest shopping events of the year into a force for good.

• When: 29 November – 1 December 2024
• What: 100% of all sales from our seaweed products go to ocean conservation efforts
• Where: Right here at www.algee.io

This campaign is part of Algee’s ongoing commitment to sustainability. Together, let’s protect the ocean ecosystems that sustain us all.

Shop now, and let’s make a difference—together.

Subject to our current seaweed inventory